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William Edouard

Development of WILLIAM ÉDOUARD’s Shopify Store with Advanced Customizations.

WILLIAM ÉDOUARD is a luxury fashion e-commerce platform built on Shopify using the Prestige theme. For over five years, it has served a global customer base, offering high-end fashion and accessories. The project involved creating a fully responsive Shopify store tailored to the brand’s identity while integrating advanced functionalities to enhance the shopping experience.

  • Fashion
  • Handmade
  • Luxury
  • Custom Filters
  • Custom Mega Menu
  • Responsive Design
  • Shopify +

Project Challenges

Custom Mega Menu

Developing a visually appealing, user-friendly mega menu in the header for improved navigation.

Image Slider on PDP

Creating a custom slider for product images on the product detail pages (PDP) to enhance interactivity and visual presentation.

Custom Filters on Collection Pages

Implementing custom filters for collection pages to help users quickly find desired products.

Integration of TIDIO Chat App

Seamlessly integrating the TIDIO chat app for real-time customer support.

Accordion Functionality

Building custom accordion functionality to display additional product information in an organized and compact manner.

Custom Swatch Functionality

Implementing swatch functionality on both collection and PDP pages to allow customers to easily view and select product variants.

Klaviyo Popup Integration

Adding a Klaviyo-powered popup for email collection and targeted marketing campaigns.

Responsive Design Across Devices

Ensuring the store performs flawlessly on mobile, tablet, and desktop devices with a responsive design.

Our Solutions

  • Custom Mega Menu Developed an intuitive, visually appealing mega menu in the header to improve navigation and highlight key categories.
  • Custom Image Slider on PDP Built an interactive image slider for PDPs to enhance product visibility and provide an engaging user experience.
  • Custom Filters for Collection Pages Implemented dynamic filters for collections, allowing users to refine searches based on size, color, price, and other attributes.
  • TIDIO Chat App Integration Integrated TIDIO for real-time customer support, improving customer engagement and satisfaction.
  • Accordion Functionality Developed custom accordion sections for displaying additional product details, such as care instructions and size guides, in an organized manner.
  • Custom Swatch Functionality Added custom swatches to collection and PDP pages, enabling seamless selection of product variants.
  • Klaviyo Popup Integration Implemented a Klaviyo-powered popup to capture customer emails and drive targeted marketing campaigns.
  • Fully Responsive Design Ensured the website provides a consistent and smooth shopping experience across all devices.

Our Services

Our Strategy

Fast and Scalable Platform

Built a high-performance Shopify store optimized for scalability and growth.

CDN and Lazy Loading

Utilized CDN for faster load times and implemented lazy loading for images to enhance speed and reduce bounce rates.

Custom Functionality Integration

Focused on integrating advanced features like mega menus, filters, and sliders to align with the client’s goals.

Clean Code Practices

Developed modular, well-documented code for maintainability and scalability.

Interactive User Experience

Added interactive features like sliders, swatches, and accordions to improve user engagement.

Enhanced Navigation

Designed an intuitive mega menu and filtering system for effortless browsing.

Customer Engagement Tools

Integrated TIDIO for live chat and Klaviyo for targeted email marketing to boost engagement.

Responsive Design Across Devices

Ensured the site performs seamlessly on mobile, tablet, and desktop devices, providing a unified shopping experience.

Results

Enhanced Navigation The custom mega menu and filters improved user experience and made product discovery seamless.

Engaging Product Pages The image slider and accordion functionality created an interactive and visually appealing product display.

Customer Engagement Boost TIDIO and Klaviyo integrations increased customer engagement and conversions through real-time support and targeted marketing.

Scalability and Maintainability Clean and maintainable code ensured the platform remains scalable and adaptable for future needs.

Improved Performance CDN and lazy loading enhanced load times, reducing bounce rates and improving SEO rankings.

Ongoing Success

The WILLIAM ÉDOUARD Shopify store now features advanced customizations, a visually appealing design, and powerful engagement tools. The responsive design and seamless functionality provide an exceptional shopping experience that aligns with the luxury fashion brand’s identity. These updates ensure the platform is well-equipped to meet future growth and customer expectations in the competitive e-commerce landscape.

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